The company develops residential, office spaces and commercial parks. It has several projects to its name over the last 2 decades.

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After making great success as a devotional channel Sanskar TV and the prestigious publication in print Sanskar Patrika, we are now coming up with a new spiritual and social channel Shubh TV(Media and Broadcating) and Shubh Music as the audio division.


The Indian film industry has expanded exponentially over the last decade and has made a mark for itself globally across international film festivals. The growing industry presently employs over five lakh individuals and growing rapidly.

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Amazon Seller Service

Registered "Fulfilled by Amazon (FBA)" sellers operating in various categories like health & nutrition, beauty etc.

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A horizontal marketplace like Flipkart, Amazon and others offer a variety of products to their users. With Shubhkart, a unique e-commerce venture, the Pittie Group announces its first vertical, e-commerce marketplace that caters exclusively to spiritual products.

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India has spread awareness related to the study, practice and benefits of Ayurved for decades and the Ayurved Chikitsalya - A centre for treatment and research, conducted by Patanjali Ayurved at Haridwar, India has been a boon to the country creating relief for serious ailments in the country.

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Body Balance

Everybody feels better when they look better! Whether you're an athlete, a fitness freak or just any other binge-eater, you can easily stay in shape, be healthy and find inspiration in our one-of-a-kind product known as the 'Body Balance Band'.

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Multivitamin gummies are every parent's dream and it doesn't stop there, these gummies can be productive across all age groups.

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Yogurt Bay is a fast growing frozen yogurt chain. The brand has been in existence for over 3 years and was the first enterprise in the Frozen Yogurt category in India. The name 'Yogurt Bay' derives its inspiration from the core product being 'Yogurt and the city where it was born "Mumbai - The City by the Bay".

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Wafflebay is an extension of Yogurtbay. As we expand our horizons and in turn our product line we have now ventured into the next biggest dessert crave to hit the city and that is Waffles.

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Corporate Office

9th Floor, Pittie Group, Vaibhav Chmabers, Opposite Income Tax Office, Bandra Kurla Complex, Mumbai - 400051
Tel: +91 (22) 42604260/63, Email : contact@pittiegroup.com


Charged with a force of dynamism and enterprise, the Pittie Group is a growing Indian Group of companies, headquartered in Mumbai. Known for its success in the establishment, building and nurturing of diverse brands, the company has also become synonymous with the creation of niche markets for itself in sectors ranging across the industries of Real Estate, FMCG Distribution, Media (Broadcasting) & Entertainment, Quick Service Restaurants (QSR) and E-commerce.

Founded in 1991, by Mr. Krishna Kumar Pittie, the Group has managed to build a remarkable name for itself across the country.

At its core, the company thrives for Innovation and Quality.

Led by a sound team of professionals with tremendous passion, the Pittie Group is now focussed towards growth in the next decade.


Mr. Krishna Kumar Pittie
Committed to leveraging the company's core competencies and building long-term, sustainable stake-holder and share-holder value, Founder, Krishna Kumar Pittie is a visionary. With four decades worth of business and management expertise, he has always believed in delivering superior quality services to gain and sustain a consumers' trust and has also grown as an entrepreneur, harnessing each vertical of his business.

His impeccable reputation has been built owing to his attention to detail, a customer centric approach, timely project completion and an ability to differentiate the quality of his product from his competitors. This is achieved by sourcing the best materials, engaging the best architects and leveraging the Group's wealth of in-house expertise to consistently deliver a premium product. His focus on customer satisfaction will always continue to be a fundamental value driver of his business.

Mr. Aditya Pittie
Spearheading the company's functionality and driving it upwards into a resilient and fast-growing conglomerate, Aditya Pittie, represents the changing dynamics of business in the 21st century. Brimming with ideas and trained in management, leadership and best business practices from King's College, London, he is the future of the Pittie Group.

With a keen eye for opportunity, Aditya Pittie is committed to achieve the Group's business objectives through a system of continual improvement, teamwork and by sustained, relevant upgradation of his employees' skill sets.



Shubh TV is dedicated to the Indian philosophy, religion and spiritual solidarity, culture and dissemination of the vast and timeless knowledge of our great, Sanatana Dharma to the people of the world. Keeping in mind the new generation and the ever growing thirst of spiritual knowledge, we will be expanding our horizon and reaching out to various age groups and audiences with new concepts such as beauty and yoga, feng shui, health care and bhajans with a twist/ a different dimension. There will be frequent screenings of documentaries on places of worship, ancient temples, the various festivals of India, mythological cities and guidance by our channel on how to visit these places and in understanding various cultures. This channel will be informative, simple and approachable.

Shubh Music

After a great success in making the best devotional bhajans, kirtans,aartis and aaradhanas for the sanskar channel, we are now venturing into making soulful spiritual music on a different and a larger scale on shubh. This time around we will not only be bringing in new kind of music and singers but also helping them bring out their ideas and concepts for better understanding of music.
We are currently selling over 2000 products as FBA sellers on Amazon, India's largest online marketplace. We aim to become one of the top rated and fastest growing sellers on the platform.
For more information click here:
With Shubhkart, a unique e-commerce venture, the Pittie Group announces its first vertical, e-commerce marketplace that caters exclusively to spiritual products. Our aim, is to follow a specialized, personalised approach to marketing, owing to India's rich and varied culture and respecting the religious sentiments of people pan-India.

Shubh Kart offers Puja essentials and kits, gemstones, idols, rudrakshas, paintings, religious publications and scriptures, amongst other exclusive products like the 'Kamdhenu Cow' and the 'Black Horse Shoe' that are not easily available in stores.

Offering guaranteed, on-time doorstep delivery of over 50000 products, quality, consistency and devotee-friendly services, Shubh Kart is the one-stop-shop and the future of the spiritual marketplace in India.
For more information click here: http://www.shubhkart.com/
The silicon band contains tourmaline which is the highest energy crystal in the world. It has been scientifically proven that these bands help maintain an ionic balance. This in return, maintains a balance in our body and we are able to reach optimal health and also experience a boost in performance. Another great feature of the wristband is the Mylar Holographic Disc which prevents any kind of damage from static electricity.

The sleek, waterproof, stylish, wristband which is available in different colours has several celebrity followers as well, including, Katrina Kaif, Preity Zinta, Yuvraj Singh, Neil Nitin Mukesh, Ronit Roy, amongst others. The body balance has a proven success rate of 100 per cent and delivers several positive results. Improvement in circulation and energy, increase in strength and flexibility, relieves stress which promotes sound sleep, increased stamina which reduces fatigue, improved athletic performance and improved balance, are the few advantages of wearing the band.

People worldwide can purchase the band by contacting +91-8108110128
In order to make sure you're getting all of the necessary nutrients to live a healthy life, you can easily purchase Yumvita gummies online and across retail stores pan-India.

For those who have trouble swallowing pills or hate the chalky taste of other chewables, Yumvita is the right choice. Created from the extracts of fruits and vegetables, this formula contains a full B-vitamin complex as well as extra vitamins like C and D. This multivitamin gummy supports the heart, bones, digestion and helps build energy, immunity and eye health. There are no artificial flavors or preservatives in Yumvita and what you see is what you get... Order a bottle today!
Our Presence and Areas of Expansion
Yogurtbay currently operates 6 stores in Mumbai and has become the first frozen yogurt brand in the state of Kerala with a store in Kochi. The brand is also expanding to Delhi, Bangalore and Pune this year. Yogurt Bay is also looking at spreading its footprint pan-India by increases its franchise base through lucrative revenue models and is also expanding globally through trusted franchisees who share the same passion for the best desserts in life.

Quality and Recognition
Being voted as the 'Best Dessert Chain in the City' by Mumbai Boss for the two consecutive years of 2012 and 2013, the brand has also got a 'Gold Star Accreditation' by Zomato India for 2012 and 2013. Yogurt Bay serves gourmet-style, frozen yogurt and smoothies. Flavors range from Red Velvet Cheesecake, Blueberry Cheesecake, Belgian Chocolate, Chocolate Hazelnut, Salted Caramel and Tiramisu to Smoothies like Mango Passion fruit and Banoffee Brownie. The range of products is highly globalized and exotic.

Yogurt Bay operates through three revenue streams - Over the counter sales, home delivery and outdoor catering. We cater to events ranging from business conferences to large weddings. The brand is known for the creation of signature items like 'Introducing the Original Smoothie', being market leaders with respect to pricing strategies through concepts like 'Yogurt of the day' and concepts like 'Probiotic Culture' which is the process by which fermented milk is frozen.

There are several health benefits of Yogurt Bay which include, a high content of protein, minerals and vitamins. Yogurt helps in fat loss, reduces blood pressure, strengthens bones and joints and has lower calories because ice-cream contains 15 per cent milk fat whereas frozen yogurt contains less than one per cent milk fat. Lastly, even lactose intolerant people can safely consume Frozen Yogurt.

For more information click here - www.yogurtbay.com
Wafflebay is a natural extension of our product line. Yogurtbay now offers frozen desserts and warm freshly made waffles. The all vegetarian dessert waffle sticks are light and crispy on the outside and soft and airy on the inside. Dessert waffle sticks are a craze internationally as they combine the goodness of a wholesome waffles with the ease of now consuming it on the go. The flavors to be launched by Wafflebay will include-
1. The Classic Waffle served with Maple Syrup and Icing Sugar
2. The Blueberry Cheesecake Waffle served with a Blueberry filling and a Cream Cheese frosting
3. The Nutella Waffle served with Almond Praline and
4. Red Velvet Waffles served with a Sour Cream Frosting and Red Velvet cake crumbs. The waffle sticks are served in pairs which retails for Rs 150. (Any 2 waffle sticks for Rs 150)

For more information click here - www.yogurtbay.com
The company develops and leases residential apartments, office spaces, hotels, and commercial parks. Its projects under development include Pitte Plaza, a shopping mall; Pitte Chambers, a commercial complex Victoria Plaza, a commercial complex; and Victoria Elegance, a residential cum commercial property
Victoria Entertainment Pvt. Ltd. (VEPL) has been home to several Hindi, Marathi and Bhojpuri films, apart from documentaries and mainstream features. The Studio's activities span across creative development, production, marketing, distribution, licensing, merchandising and syndication of films in India. The 360 degrees production house is an all-encompassing entertainment division of the Pittie Group that hosts an array of well-trained crews and technicians and boasts of splendid star casts for each of our ventures. Some of our popular projects include Love Khichdi, Ganga, Kab Banega Crorepati, Gangotri and Adla Badli.
Patanjali is the fastest growing FMCG brand in India. With sales of 4000 cr annually in the first 5 years it has seen exponential growth.

Pittie Group is proud to be exclusive distributors of Patanjali in Mumbai General Trade & Pan India for Modern Retail with a robust and strong supply chain having retailer clients like Reliance, Future, Spencers, Tesco etc. Backed by a strong network of warehouses across the country we expect to quadruple sales in the next few years.

We have a strong team of professionals with years of experience in FMCG supply chain, city and area managers across the country and over 100 merchandisers for promotion & replenishment. The range of Patanjali products include oils, well-being creams and scents, body and bath products, staples like Ghee, Honey, Aata, Oral care like Toothpaste, Beverages like Juices and around 250 SKUs.
For more information click here: http://patanjaliayurved.org